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Suggestions for Taking Event Registrations on Your Website

Nov 22, 2022

Online event registration has develop into an increasingly popular feature. It offers a high level of convenience for each users and site owners. And such a functionality is on the market to simply about anyone with an internet site.

When you’re an internet designer, the percentages are that client requests for event registration capabilities have increased lately. Organizations were already abandoning traditional methods – and a world pandemic only served to speed up the trend.

And there’s a plethora of options for implementation. From area of interest WordPress plugins to third-party event services, loads of providers have populated this space. There’s something for each need and budget.

Still, not every method goes to suit your needs. That’s why it’s vital to map out the complete process – from user registration, and the handling of knowledge, to what happens after the event.

So, before you begin taking online event registrations, read our suggestions for selecting the best tool.

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The Type and Frequency of Your Events

One thing you’ll find when working with clients is that no two are alike. This is especially so when talking about events. Each organization has unique preferences and policies.

Due to this fact, you’ll wish to ask loads of questions. Discover what events appear like for them. For instance, try to find out:

  • The variety of events held per 12 months;
  • Sort of events (virtual or in-person);
  • What number of attendees are expected for every event;
  • Where events happen (physical venues or online meeting platforms);
  • What costs registrants pays;

The sort and frequency of events play an important role. Consider a client that hosts a single yearly conference. Their needs could also be quite different from someone who runs monthly meetups.

Clients with multiple events may gain advantage from a registration system that’s tied to a calendar. This may allow users to browse events in chronological order. And displaying upcoming events can develop into an integral, easy-to-implement a part of the positioning’s home page.

In-person and virtual events are likely to have some key differences as well. Using a distant meeting platform akin to Zoom means distributing a link to registrants. But wouldn’t it’s nice to make use of a registration system that ties in directly with the platform? That will add a layer of convenience for users and site administrators.

Events happening in person should include as much venue information as possible. The ability’s address, phone number, and website URL come to mind. Bonus points for systems that include a map and link to driving directions or other modes of transport.

Think About User Data Collection

It’s a protected bet that almost all event registration systems will collect basic contact information (name, email address). And data akin to mailing addresses and phone numbers will probably be required for compatibility with online payment gateways.

But data needs can go well beyond those essentials. Depending upon the organization, any of the next could also be needed:

  • Membership ID;
  • Food preferences;
  • Accessibility needs;
  • T-shirt size;
  • Company/organization name;
  • Conference session decisions;
  • Opt-in to receive emails or print materials;
  • Photo or other document uploads;

And people examples just scratch the surface of what’s possible. There aren’t any hard limits on what forms of data might be collected.

Thus, you’ll wish to be sure that the event registration app can accommodate these needs. Some tools provide a number of form fields that might be customized. The flexibility to set required fields also turns out to be useful.

The way you access the collected data can be vital. Ideally, there will probably be a web-based UI for viewing registrations. Options for exporting and sharing that data in various formats add much more flexibility.

Lastly, take into consideration how registration data might tie in with services you’re already using. The aforementioned email opt-in, for instance, could connect with a provider akin to Mailchimp. This little bit of automation will make maintenance that much easier.

 Not all event registration tools have the same data collection capabilities.

Communicating before and after the Event

Staying in contact with registrants before and after an event is crucial. It’s a strategy to provide the newest information, together with helpful reminders. Plus, it encourages user feedback throughout the method.

Again, any functionality that ties into your existing communication tools can simplify this task. On the very least, an option for targeting the registrants of a selected event will suffice.

It’s also value noting that communication goes beyond sending an email. Your website may function a very important hub. It could possibly host event info and permit registrants to make changes to their reservations.

Not every event app is suited to such a use. Nonetheless, you would possibly employ a shopping cart or membership plugin to fill within the gaps.

That’s one advantage of using WordPress or an analogous content management system (CMS). It’s easy so as to add related functionality that enhances event registration. Users are empowered to do more, while site owners have more options to administer events and registrants.

 Look for ways to communicate with attendees, including the tools you're already using.

Select the Right Online Event Registration Platform

When accepting online event registrations, the goal is to implement a process that is simple and intuitive for users. On the flip side, it also needs to adapt to the needs of clients. It should offer flexibility when collecting data and administering registrations.

Perhaps the most important hurdle in achieving that is in selecting the best platform. With so many options, it will probably be difficult to narrow them down.

All of it starts with understanding the project’s needs, nevertheless. Once you already know the kind and frequency of events, together with the info and communication requirements, you’ll have a clearer picture of how things should work. From there, you’ll find a way to find out which platform makes essentially the most sense.

And the experience you’ll gain is beneficial. It is going to be of great help as you’re employed on similar projects in the long run.