Nearly twenty years designing software that is complex because the work behind it is complex.
Treatment plants. Clinical data. Insurance claims. The user is an expert and the stakes are real, so a clean interface is never enough on its own.
Nate Thompson · Toronto
I am a UX and product designer based in Toronto. For almost twenty years I have worked on software built for people who already know their job better than I ever will: plant operators, claims adjusters, clinical research teams, property managers. My job is not to teach them the interface. It is to get the interface out of their way.
That started at Formative Innovations, designing radiology software where a confusing screen slows down a diagnosis. It carried through Achiga and Concierge Plus, where booking flows were failing the people trying to get a room or a reservation done in under a minute. It deepened at Veeva Systems, mapping relationships and hierarchies inside datasets too large for any one person to hold in their head. And it came to a head at Hatch, designing AI-assisted tools for industrial teams who cannot afford to trust a system they do not understand.
What ties all of it together is the same question: does this help the person doing the work, or does it just look like it does. I run that question through every project now, in-house and in the consulting work I take on directly with founders and product leads.
Career
Read the case studiesSenior UX Designer, Product Design Manager · WellnessLiving, Toronto
Joined as a senior designer, promoted to product design manager in 2026. Leads design for a scheduling and business-management platform used by fitness, wellness and beauty businesses.
UX Lead, Lead AI Designer · Hatch, Toronto
Set UX direction for dashboards, triage, and scenario tools across industrial and operational products. Designed AI-assisted workflows with confidence cues and override controls, and built the cross-suite design system that governed them.
Senior UX/UI Designer · Veeva Systems, Toronto
Owned end-to-end design for data exploration and relationship intelligence workflows in enterprise life sciences software, including navigation and information architecture for very large datasets.
Lead Product and UX/UI Designer · Concierge Plus, Toronto
Owned end-to-end UX for core property management workflows across web and mobile, including the booking flow redesign that cut booking time from about two minutes to under thirty seconds.
Senior UX/UI Designer · Achiga, Toronto
Redesigned hotel booking flows through research and iterative prototyping, improving booking efficiency and cutting iteration cycles.
Product and UI Designer · Formative Innovations, Toronto
Designed healthcare and radiology software workflows with heavy data visualization needs, and supported the research that shaped them.
Teaching and education
He reimagined our interface and worked with our developers until it shipped exactly right.
"Nate is our go-to for clean, intuitive design. He is patient, easy to work with, and stays on a job until everyone is satisfied."
"Nate is a talented and versatile designer who consistently delivers exceptional work. I can always depend on him to come through, even on the tightest deadlines."
"An empathetic designer whose work is clean, functional, and easy to consume. Nate ensures his outputs meet stakeholder objectives while providing a frictionless user experience."
Tell me what is not working.
Send a link and a sentence. If I can help, I will record a teardown. If I cannot, I will say so.