I diagnose hard product problems in complex software for the founders and product leads who own them. Nearly twenty years across industrial, life sciences, insurance, healthcare and property.
"Nate is an exceptionally talented designer with a high level of craft. He produces detailed, interactive prototypes that simplify complex domains." Amanda De Mello · Sr. Design Manager, HubSpot
Confusing workflows. Onboarding nobody finishes. AI features people ignore. A redesign that keeps getting postponed because the decision feels too big.
Operators ran the plant on paper logs. We built a twin that shows what the model sees, so the operator still makes the call.
Sales teams were taping org charts to walls. I built a live map three teams could each read their own way.
The software still worked like the paper binder it replaced. I cut the steps and made conflicts visible before you pick.
Most senior design people come from consumer apps. I come from software where the domain itself is hard.
Nearly every engagement follows the same path. A teardown, then a week on one problem, then a standing seat if it is working. You are never asked to commit to more than the step in front of you.
A short video naming what I think is actually wrong. No call first.
"Nate is our go-to for clean, intuitive design. He is patient, easy to work with, and stays on a job until everyone is satisfied."Ariane Guidry, Director, WellFound Marketing
Request a teardown Free · Back within 48 hoursOne week, one problem. You get a cause, a direction, and a prototype to argue with.
"Nate is a talented and versatile designer who consistently delivers exceptional work. I can always depend on him to come through, even on the tightest deadlines."David Reich, Founder, Crescent Canna
Book fifteen minutes $2,500 flat fee · One week · Ends with a recommendationA weekly seat at your product decisions. For teams strong on engineering, thin on product judgment.
"An empathetic designer whose work is clean, functional, and easy to consume. Nate ensures his outputs meet stakeholder objectives while providing a frictionless user experience."Ellen Baluta, Director, Loopio
Check availability $2,500 to $7,500 a month · Month to month, cancel anytimeI would rather turn down good work than take the wrong work.
Nearly twenty years designing software that is complex because the work behind it is complex.
Treatment plants. Clinical data. Insurance claims. The user is an expert and the stakes are real, so a clean interface is never enough on its own. I work independently from Toronto.
He reimagined our interface and worked with our developers until it shipped exactly right.
Peter Pietrzkiewicz · Founder, Concierge Plus
More client referencesSend a link and a sentence. If I can help, I will record a teardown. If I cannot, I will say so.